Our Process
Architecture-First
No throwaway prototypes. A professional, staged path from consultation to delivery with clear deliverables at every gate.
5-Step Process
From initial consultation to ongoing success, every step is designed to deliver maximum value with complete transparency and measurable outcomes.
Intro Call
Fit check, goals, constraints, timeline, and success metrics.We decide together if we should proceed to discovery.
What We Cover:
- Problem and opportunity assessment
- Timeline and budget discussion
- Team and resource evaluation
- Success criteria definition
Outcome:
Clear go/no-go decision with mutual alignment on project goals and feasibility.
Discovery Sprint
We produce a concrete plan you can execute with Imogenix or anywhere else. Complete architecture, timeline, and budget analysis.
Deliverables:
- Problem & market brief with feasibility analysis
- Architecture & stack recommendation
- Delivery scope, milestones, and timeline
- Budget guardrails and ROI model
- Initial GTM approach & KPI framework
Outcome:
Build plan you can execute anywhere with complete technical specifications.
Build MVP
Demo-driven sprints with production infrastructure from day one. Weekly releases and continuous stakeholder feedback.
Development Process:
- Weekly demos and releases
- CI/CD, testing, and security baselines
- Analytics and observability wired
- Budget tracking and burndown updates
Outcome:
Production-ready MVP with full infrastructure, monitoring, and user feedback loops.
Validate & Launch
Pricing experiments, reliability hardening, and traction instrumentation. Market validation and business model optimization.
Launch Activities:
- Onboarding flows and UX optimization
- SLAs and reliability hardening
- Conversion & retention instrumentation
- Pricing tests and business model validation
Outcome:
Market-ready product with validated pricing and proven business model.
Operate & Scale
Ongoing fractional leadership and technical stewardship. Long-term partnership for sustained growth.
Ongoing Services:
- Fractional CTO/CFO leadership
- SRE and performance optimization
- Cost/performance tuning and monitoring
- Hiring support and roadmap governance
Partnership Model:
Long-term strategic partnership with flexible engagement models.
Typical Timeline
Proven Results
Our architecture-first approach delivers measurable outcomes with reduced risk and faster time-to-market.
Ready to Build Something Amazing?
Let's begin with a free intro call to see if we're a good fit for your project. No commitment required—just professional assessment.